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Past Symposium/ITxpo
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Business Applications  Choosing the right business applications and implementing them effectively is paramount to getting real value from IT. You will learn cutting edge techniques to evaluate vendor offerings and capabilities, prioritise projects, and manage them from inception to maintenance. Understand how to meet the challenges of automating and integrating customer relationships, supply chains and internal processes, to deliver real business intelligence for the real-time enterprise. New thinking on how to implement mobile applications and portals will inspire you to greater heights of innovation and achievement. View Exhibitors for this Track Who will benefit: CIOs, senior IT managers, project managers, business unit managers and analysts, marketing managers, business and application development managers assigned to select and implement applications, application developers, and staff from the vendors of enterprise applications and service providers. Lead Presentation: Business Applications for the Real-Time Enterprise 13:45 - 14:45 12 November 2002 Kristian Steenstrup Enterprise packages continue to increase their share of the typical enterprise’s application portfolio. With pressure on licence revenue, package vendors strive to expand every aspect of their product, platform and services offerings. Are they the right partners for enterprises seeking new enterprise architectures and expanded level of integration and collaboration for ERP II, CRM and Supply Chain?
16:30 - 17:30 12 November 2002 Dan Miklovic As c-commerce becomes key to enterprise success, ERPs role as an enterprise strategy has evolved to ERP II – encompassing interenterprise business processes. As users continue to struggle with ROI, business application suites are becoming the logical choice for enabling ERP II. Gartner examines how this strategy shift will affect the enterprise and its value chain.
8:30 - 9:30 13 November 2002 Michael Gale Many large IT initiatives fail due to poor project management, rather than the failure of technology or a lack of change management. Project management is a rare skill that has to be developed in order to achieve success and build on IT credibility. Learn what project management techniques are working in leading organisations.
10:00 - 11:00 13 November 2002 Richard Harris Multi-channel integration throughout the sales, purchase and usage/service cycle will be key to satisfying consumers in both the short and long run. How do superior companies manage this challenge, and what are the critical factors for success?
13:30 - 14:30 13 November 2002 Robin Simpson This presentation provides Gartner’s high level overview of the next five years of mobile business and technology. We examine some of the key risks that mobile vendors and users will face in a future of accelerating technological and business change.
15:00 - 16:00 13 November 2002 Scott Nelson The marketplace is full of negative perceptions about CRM. This session examines the value of CRM and how firms can maximise the likelihood of success and turn CRM into a competitive advantage.
17:30 - 18:30 13 November 2002 Dan Miklovic SCM and CRM are beginning to converge to drive product supply to balance customer demand. We examine the coordination of the supply stream to meet the needs of the ultimate end customer.
9:00 - 10:00 14 November 2002 Scott Nelson More then 50% of all CRM implementations are viewed as failures from the customer’s point of view. If your firm is part of this group, what can you do to salvage your failed implementation? How can you go from an expensive failure to a shining success, without spending huge sums of additional money?
10:30 - 11:30 14 November 2002 Simon Hayward Radical changes in the workforce and a war for talent is forcing a shift to more employee-centric and strategy-focused services. This new thinking is embodied in three concepts: HCM, B2E and ERM.
14:00 - 15:00 14 November 2002 Mark Gilbert Portals have become a critical infrastructure component and are encompassing more and more horizontal application functionality. But all is not rosy, as the portal product market is overcrowded and in consolidation.
15:30 - 16:30 14 November 2002 David McCoy Business Intelligence supports analysis of business data and delivers external access to critical information for customers and suppliers. This presentation addresses driving forces, market trends, methodologies and relevant vendors.
17:00 - 18:00 14 November 2002 Steve Bittinger Customer Service has evolved from the traditional Call Centre to a multi-channel, multi-function discipline that now includes Field Service, Technical Support, and lately the Contact Centre to support interactions from internet channels.
8:30 - 9:30 15 November 2002 Mark Gilbert Content Management is a core business infrastructure. Attracting and retaining customers requires a competitive and dynamic approach to managing the web site as well as creating and accessing internal information. Today's concepts of content and interactivity are expanding and both traditional and web businesses must understand how to communicate effectively with these new methods.
10:00 - 11:00 15 November 2002 Kristian Steenstrup Mark Gilbert Dan Miklovic Scott Nelson This panel provides an overview of track specific issues collected from delegates over three days of Symposium, and an action plan to take away. Moderator Kristian Steenstrup will be joined on stage by Mark Gilbert, Dan Miklovic and Scott Nelson to debate the findings and discuss an action plan for Business Applications. |
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